BINOVA
Interior Design, Food & Drink, Graphic Design, Signage & Interior Graphics, Visual Merchandising
A Restaurant & Showroom for Upscale Kitchens and Furnishings
Binova partnered with Whitespace to design their flagship restaurant and showroom targeting retail customers and the design trade.
“Occupying a modernist free-standing building located in an upscale neighbourhood– Binova keeps a high profile.”
“Creating customer relationships is at the heart of the ground floor restaurant– that also demonstrates stylish Binova kitchens in action. “
A Restaurant & Showroom for Upscale Kitchens and Furnishings
Strategically located in a freestanding building in an upscale residential area of Bangkok, Binova wished to create a destination to engage customers for their kitchens and home products business. A Bistro style restaurant was created to draw customer traffic– helping to maximise exposure to their retail offer.
With homeowners and the interior design trade identified as target customers, inspiration is a key element of the customer experience. Our teams created a clean, contemporary and flexible neutral platform. Inspiring presentations of kitchens, furniture and home decorative items are the focal-points or the customer journey. Modular display elements were provided to allow limitless reconfigurations over time.
Our team created the entire graphics program– everything from menus to signage and wayfinding.
CLIENT
Binova Gallery and Restaurant
INDUSTRY
Home
LOCATION
Bangkok
TYPE OF SERVICE
Interior Design, Food & Drink Interior Design, Graphic Design, Signage & Interior Graphics, Visual Merchandising
STUDIO
Studio 1
ASSOCIATE
Mr. Phanupol Bawornwiwut