We Are Whitespace Thailand
We are an interior design company as well as comprehensive brand design and strategy, web and mobile app design, and marketing communication design.
Founded in 2004, Whitespace began as a creative design consultancy, evolving over the years into the Whitespace Group. We offer specialist omni-channel experience design services & comprehensive turnkey solutions for clients within the retail and hospitality sectors, spanning both physical and digital realms.
Our group comprises three distinct companies: Whitespace, Whitespace Connect, and Formspace, each dedicated to delivering excellence in design and service.
Why Whitespace?
We have a team of talented and experienced designers. We have been transforming spaces into stunning works of art for years.
Moreover, we work closely with clients every step of the way to ensure their vision is brought to life. The firm offers a wide range of services including interior design, architectural design, space planning, furniture selection, lighting design, and project management.
“Whitespace approaches each project with passion and creativity, delivering exceptional results every time”
Our Brand Design Approach
Create
Start getting to know your business through our discovery process. This allows us to understand your needs and brand identity, then dive deep into brand DNA.
Grow
We delicately went through your brand by doing research about the market, competitors and the opportunities we can expect from the design outcome.
Adapt
We think, design, and develop in a thoughtful process to ensure we work to meet and go over your expectations. We capture your brand essence and storytelling into design perspectives. Our mission is providing impressive designs and offering your customers what makes your brand unique in a practical way.
Transform
To transform your brand's mission through design, we finalize all remaining elements and ensure that the final design is compelling and consistent at every touchpoint. Our team's specialists provide project management and coordination with additional services upon request to deliver outstanding results and create experiences.
Our Creative Process
Whitespace's Research & Discovery
- Research
Start with market research such as the project requirements, target audience, market trends, and any constraints and design research for exploration of brand context, design inspirations, trends, best practices, and materials that will yield a creative framework through many years of experience in various types of research design.
- Concept Design
Take data from design research to establish overall design vision and set directions.
- Design Development
Execute the chosen creative concept and artistic direction consistently throughout all project elements while thoroughly examining every facet of the design.
- Implementation Support
The implementation of the design through technical documentation, execution, and coordination of production processes.
- Why is this step necessary?
Research is necessary for creative processes, especially in design research because it serves as the fuel that ignites innovation, ensures quality, and fosters relevance. Without research, creative endeavors lack the depth of understanding needed to generate truly impactful ideas. It provides creators with essential insights into their subject matter, whether it's historical context, scientific principles, market trends, or audience preferences. This understanding not only inspires creativity but also guides it in the right direction. Research facilitates problem-solving by offering solutions grounded in data and evidence. It validates creative concepts, ensuring they are feasible and resonate with the intended audience. Ultimately, research is indispensable for creative processes because it enriches ideas, mitigates risks, and drives innovation forward.
Whitespace's Concept Design
- Discovery
Research about design and concept to understand and look for inspiration from diverse sources, including nature, art, technology, and other fields to encourage creative thinking and explore a wide range of possibilities.
- Schematic design
Present the schematic design concepts to the client for feedback and review to incorporate their input, revise the designs, and summarize the key design decisions, rationale, and considerations made during the schematic design phase.
- Design development
Take customer feedback and use it to adjust the layout, spatial organization, and overall design approach.
- Final Design
Present the design development documents to the client for review and approval.
- Why is this step necessary?
Concept design is indispensable within creative processes as it serves as the foundational framework upon which all subsequent creative endeavors are built. It plays a pivotal role in providing clarity of vision, enabling creators to articulate and refine their ideas from their nascent stages. By visualizing concepts early on, creators can anticipate challenges and devise innovative solutions, fostering an iterative approach that encourages continuous improvement. Furthermore, concept design stimulates innovation by encouraging experimentation and exploration, pushing the boundaries of what's possible. Ultimately, concept design is vital for mitigating risks, enhancing creativity, and laying the groundwork for successful and impactful creative endeavors.
Design Development
Implement selected creative concept and art direction across all deliverables and explore all aspects of the design.
Implementation Support
The execution of the design through technical documentation and implementation and production coordination.
