SOURCED GROCERS
Interior Design, Retail & interior, Brand Design & Strategy, Brand Identity, Graphic Design, Naming, Packaging Design
Brand Creation – Field to Table Organic Grocer & Deli
A new organic grocer & deli retail brand and environment for a client passionately focused on carefully curated, local products.
Our designers created a down to earth aesthetic– featuring natural materials and a simple black & white colour palette.
Our services included brand naming and identity design, marketing communication graphics, menus and product labels. Even a hand-painted mural in the grocery area.
Brand Creation – Field to Table Organic Grocer & Deli
A food and drinks industry start-up invited Whitespace to create a new, branded organic grocer & deli– a part of the popular theCommons Food Hall in Bangkok’s fashionable Thonglor neighbourhood.
With a diversity of carefully sourced and curated of products– our branding process led us to ‘SOURCED’ for the brand name. The resultant ‘Brand DNA’ inspired a thoroughly contemporary aesthetic, grounded with humanity and craft- evident in the products on offer. Our interior and branding team collaborated across the project, from product labelling and print collateral to environmental scale graphics and signage. The overall feel is generated through simple, natural materials and a simple black & white colour palette, that includes a hand-painted mural in the grocery area.
CLIENT
Sourced Grocers
INDUSTRY
Grocery
LOCATION
Bangkok
TYPE OF SERVICE
Interior Design, Retail & interior, Brand Design & Strategy, Brand Identity, Graphic Design, Naming, Packaging
STUDIO
Studio 1
ASSOCIATE
Mr. Phanupol Bawornwiwut