Central Plaza Pinklao Food Park

Interior Design, Food & Drink, Lifestyle Center

Food & Drink are important drivers for customer visits to shopping centres in the age of e-commerce. Whitespace are helping shopping centres across Thailand to create compelling dining experiences to engender guest loyalty.

Aspirational lifestyle experiences are at the heart of Whitespace concept for Food Park – new destination dining area for the newly renovated Central Plaza at Pinklao, Thailand. Our team set out to create a relaxed atmosphere for guests, transforming the centre’s outdated cafeteria model. Bringing the design sensibilities of restaurants– creating warmth, and attention to detail– while retaining the primarily over the counter service, of wide-ranging Thai and international fare.

Style and personality come together in the clear collaboration between our brand designers and architects- with a holistic graphic approach to the colour palettes, interior patterns and menu graphics. A variety of seating arrangements accommodate individual diners, couples and larger groups, also creating visual variation. Architectural elements, ceilings and lighting are used to break down the large space into more intimate seating areas.